PCPhoto News And Previews The PowerShot A570 IS and A560 Join Canon Line-Up
The PowerShot A570 IS and A560 Join Canon Line-Up |
Page 2 of 3 With Canon's new Face Detection AF/AE/FE technology, the camera can detect, lock on and track multiple human faces in a scene simply by pressing the shutter button halfway. The face detection algorithm automatically prioritizes and selects faces and not simply the closest object. It will then optimize the focus, exposure, and flash to help ensure the best possible results. Working in concert with Face Detection, the "Red-eye Correction" feature helps to detect and correct red-eye during playback mode. Images can be corrected manually while viewing photos on the LCD screen. Canon's new Face Detection Technology makes for even easier picture taking moments, helping users to ensure in-focus smiles, and assist in the elimination of overexposed faces. In addition, the DIGIC III image processor has a more aggressive noise reduction algorithm enabling PowerShot A-Series owners to shoot at ISO equivalent speed ratings from 80 to a super high 1600 for increased low light photo flexibility. This sensitivity at the top-end allows the camera to utilize faster shutter speeds, significantly reducing the effects of camera shake and subject movement during hand-held or low-light photography. The PowerShot A570 IS Digital Camera The 7.1 megapixel PowerShot A570 IS digital camera takes its place as the new "A-team" value champ with its impressive 4x (35mm-140mm equivalent) zoom lens and Canon's advanced Optical Image Stabilization (OIS) that significantly reduces the effects of camera shake (and the ruined pictures they cause). Not just an electronic "optical illusion" that can diminish image quality in the cause of modest image stability, Canon's "lens shift" optical system actually allows the lens to physically compensate for camera movement, even when that movement is caused by extended telephoto or low-light shooting conditions. The PowerShot A570 IS Digital Camera's OIS is firmly rooted in the technological advances made by Canon in the design and construction of its professional EOS SLR and professional video lenses. Adding to the camera's optical excellence is its fast lens (opening up to f/2.6 at wide-angle settings and f/5.5 at telephoto settings). The PowerShot A570 IS digital camera's great range of functions can be enhanced and expanded with any one of three optional converter lenses a tele-converter, a wide converter or a close-up lens for macro photography that attach to the camera's zoom with the addition of an optional conversion lens adapter. The PowerShot A570 IS digital camera accommodates MultiMedia MMC memory cards as well as standard SD memory cards and the new, high capacity SDHC memory cards. Fitting firmly and comfortably into a user's hand, the PowerShot A570 IS digital camera continues the line's characteristic grip design and easy-to-use intuitive interface with the added accent of a new champagne color grip. In stores beginning in March 2024, the PowerShot A570 IS digital camera kit carries an estimated selling price of $279.99 and includes two standard AA alkaline batteries, a 16MB MMC Memory card, a USB interface cable, an AV cable a wrist strap, and Canon's software suite. |